How to enhance your digital content with online feedback
With so much digital content being created these days, gaining online feedback from your audience at all stages of the content lifecycle is essential for your content strategy. Kees Wolters from Mopinion delivers top tips on how to do this.
Video gaming & DAM: Boosting marketing XP in a multi-billion dollar industry
Video game marketing is big (and getting bigger) business. With a huge variety of content to manage and blockbuster marketing campaigns to execute, digital asset management is a no-brainer to help cut costs, boost efficiency, and send out a consistent message.
5 ways to spring-clean your social media strategy
Spring cleaning isn't just limited to the kitchen or garage—it's also the perfect time to purge the dead weight from your social media marketing strategy.
How digital asset management helps startups
Marketing for a startup can be a little chaotic. When you're dealing with limited resources, digital asset management system can be a much-needed helping hand for your content strategy while growing your brand in style.
Creating marketing materials the Sales team will actually use
Marketing and Sales need to cut out the bickering; your customers deserve better. Read on for tips on how to encourage collaboration and produce more relevant content.
Revealed: State of Branding report 2018
The results from our 2018 State of Branding report have been revealed. Take an in-depth look at the current state of brand marketing to find out how today’s marketers aim to retain their competitive edge in 2018.
4 cloud-based tools marketers need to be using in 2018
Check out our pick of 4 cloud-based digital tools to help you nail your marketing strategy in 2018.
Why GDPR compliance is a good thing for marketers
Is your marketing department prepared for GDPR compliance? Find out why the new EU law is a blessing in disguise for marketers.
Fashion x tech: branding’s hottest collaboration
Are fashion brands at risk of getting lost in the digital revolution? There is a lot that retailers, designers, and labels can learn from the tech world to ensure that they stay relevant in times to come.
How to market the #*&! out of your digital asset management initiative
Organizations must see change as an opportunity. And this is key to ensure DAM adoption is maximized throughout a company. Discover how to get the most bang for your buck from your digital asset management marketing initiatives.