In light of our annual State of Branding Report, we surveyed over 1,000 US citizens aged 18-100 to get their consumer perspective on what matters most to them when interacting with brands, and determine what strategies are most effective for capturing their attention.
02 May 2019
Consumers share their priorities and pet peeves when engaging with brands
08 April 2019
#CreateMore brand consistency: tell your story with clear, customizable Brand Guidelines
Brand consistency is the key to building a strong and successful brand. See how Bynder's Brand Guidelines help brand managers to ensure their brand identity is always consistent and controlled, while sending out the right message to your audience.
30 August 2017
Does your brand manager have these 5 essential skills?
Brand management is vital to the success of any organization. In this WebDAM blog, learn the 5 essential skills required to be an elite level brand manager.
15 February 2018
Brand management: The psychology behind brands we love
Explore three concepts from psychology that explain why we love certain brands, and learn how to use these principles for your brand management efforts.
15 November 2018
The world’s most valuable brand: Apple’s secret to success
Ever wondered why the world's most valuable brand is so successful? Read our blog post and discover the branding secrets of Apple that will work for you.
11 February 2019
How to make external creative collaboration easier
Making it easy for creative partners and in-house teams to collaborate is a best practice and Bynder makes it easy. Click to find out how.
28 January 2019
2019 State of Branding Report: key findings into the thoughts and challenges of the modern marketer
From emerging tech investments to the challenges of social media algorithm changes, the State of Branding report 2019 reveals key insights into the challenges, priorities and opportunities of 500+ marketing decision-makers in 2019. Check out some of the key findings here.
05 December 2018
How to deliver a winning customer experience in 2019
World-leading research firm Forrester recently released their business Predictions for 2019, and the growing focus on customer experience is a major takeaway. This article will discuss what it takes for brands to create a CX to remember.
13 November 2018
3 quotes from Drift's OnBrand'18 talk to make you rethink what it is to be a winning brand
Drift is currently shaking up the saturated B2B SaaS industry, leaving marketers to scratch their heads and ask: what is good branding nowadays? We take a deep dive into the power of having a purpose; skipping the sales jargon; admitting to mistakes, and fundamentally being human.
06 July 2018
How to enhance your digital content with online feedback
With so much digital content being created these days, gaining online feedback from your audience at all stages of the content lifecycle is essential for your content strategy. Kees Wolters from Mopinion delivers top tips on how to do this.