Bynder Marketing Insights

Read on for expert insights into marketing, branding, and technology


Can branding be measured?

How strong is your brand? We analyzed the biggest and best brands of today to discover the ingredients for a strong and successful brand.

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Revealed: State of Branding report 2018

The results from the State of Branding report 2018 have been revealed. Take an in-depth look at the current state of brand marketing to find out how today’s marketers aim to retain their competitive edge in 2018.

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Using DAM for digital preservation and nostalgia marketing

Nostalgia marketing is popular these days, so now more than ever it's important to make sure you keep hold of old content to inspire fresh ideas and repurpose old ones. See how digital asset management can help with digital preservation.


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How Nautilus saves time and designs better with Bynder

Fitness giant Nautilus share their own experiences of using Bynder to manage their creative content. Creative director Michael Robinson explains how Bynder helped them save time and boost the productivity when producing content, while making it easier to share digital assets with stakeholders.

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How digital asset management helps design teams

With a DAM tool, you can accelerate the design process by using a centralized place for all digital files and communication channels, so the whole team can work from the same page. Click to learn more about how digital asset management can help your design team work more efficiently.

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5 tips for preparing digital assets for ingest

Importing all your digital assets to a DAM doesn't need to be a hassle. Follow our top tips to make sure the upload process to a digital asset management system is plain sailing.


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Commodity branding: How to create a world-famous brand with toilet paper

Most people will agree that toilet paper is one of the most boring products to market out there. But with a solid branding strategy, it's always possible to stand out from the crowd.


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One step closer to the end of downloads

Bynder is big on integrations, and we're aiming to create a completely download-free digital asset lifecycle for our users in 2018.


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Email Marketing - 7 tips to improve your campaigns

Email is the oldest form of communication on the Internet, but it’s not going away anytime soon. So what does it take to maximize the impact of your email marketing campaigns? Here are the top tips.

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5 brands showing the world how chatbots should really be done

See our selection of 5 brands that are revolutionizing how chatbots are used for digital marketing, customer service and branding in 2018.

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