Marketing Insights Blog

Read on for expert insights into marketing, branding, and technology


How to work like an enterprise, even if you’re not

Flexibility and agility are two things fast-growing startups need to embrace if they want to be a top competitor. Find out how to embrace big business process with a small business headcount. 

Read more

The top 5 uses of DAM for tech companies

Tech companies can scale branding, enable sales teams, and increase knowledge sharing across the growing organization with an intuitive DAM tool.

Read more

5 marketing opportunities from Mary Meeker’s 2017 trends report

Where do the biggest opportunities lie for marketers in the current internet economy? We dived into Mary Meeker’s 2017 internet trends report to find out. 

Read more

How digital asset management helps PR

PR can be notorious, but it doesn’t have to be that way. With little time and a lot to do, marketing on the fly has to be planned in order to be professional. Digital asset management can help PR practitioners plan and execute their tasks both timely and efficiently.

Read more

The Next Web: your questions answered

"We had a great turnout to our workshop at The Next Web, and we got sent so many questions that we didn't have the time to answer them all. But don't worry, we heard you! This blog post answers all all the queries we didn't get round to."


Read more

How to find your DAM champion

Do you have a Digital Asset Management project? The first step is identifying who at your organization will own the project. Whether it's a new hire or existing team member, finding your DAM champion is crucial!

Read more

Bynder at the next web conference!

We're thrilled to be making a splash at The Next Web, which takes place on 18 & 19 May! We'll be hosting a workshop and a networking cocktail event. See you there!

Read more

10 fun facts about digital asset management

Companies spend big bucks on creating and managing digital assets! Here are10 facts about digital asset management systems that will lend some perspective to the dollars and cents of the digital assets we use every single day.

Read more

The marketing revolution your education couldn’t prepare you for

Analyzing S.W.O.T, memorizing the 4Ps of the marketing mix—and let’s not forget scrutinizing the infamous, long-winded marketing ‘bible’, Kotler’s ‘The Principles of Marketing.’ Did any of my marketing degree actually prepare me for the frantic, fast-paced world of martech? Can school really prepare you for the marketing world? 

Read more

The magic of tidying your digital files

Tidying-guru Marie Kondo accredits organization to an improved well-being. This is also relevant at work; the comfort of our digital space is just as important as our domestic surroundings. Taxonomy-based storage systems like digital asset management can help 'tidy' your digital belongings and allievate the stress of complex folder systems. Declutter with DAM for some peace of mind.

Read more