Bynder Marketing Insights

Read on for expert insights into marketing, branding, and technology


5 ways to help your team be more creative

With an ever-increasing focus on the science of marketing, have we forgotten about the art? 

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DAM and CMS: SaaS Soulmates


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How do you measure artificial intelligence?

Human intelligence is typically measured via IQ or other forms of standardized testing. So, how can we assess a robot’s smarts? 

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World-leading research firm Forrester names Bynder ‘Strong Performer’

The 2018 Forrester Wave report has been released, comparing the top vendors from the digital asset management industry.

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Digital asset management for video

To engage with the modern consumer, your content marketing strategy must be heavy on video. A DAM will help you create killer video content, faster. 

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Profiles of success: 5 summer reads for marketers


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5 free content marketing tools you should be using

Don't make the mistake of trying to execute and measure a content strategy without the right tools to hand. Discover some of the best free solutions that can take your brand from content zero to content hero. 


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Protecting your intellectual property with a DAM

Digital asset management is a great tool for protecting an organization's intellectual property, namely its digital assets. But it's important to define what intellectual property is, and what is actually valuable for your company, before ingesting assets to a DAM.

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Digital asset management pricing guide

For prospective DAM customers, pricing is inevitably going to be at the forefront of your decision-making when browsing the market—we all have our budgets after all.

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Top tech tools to spark your marketing team’s creativity

Struggling to get creative with your marketing? Our top tech tool picks have all the ingredients to get your marketing team collaborating and creating content that'll certainly catch the consumer eye. 

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