Bynder Marketing Insights

Read on for expert insights into marketing, branding, and technology


Top tips for applying metadata to your digital assets

Struggling to add metadata to all of your digital assets? It doesn't need to be a challenge. See how you can speed up the process with some of our best practices.

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Questions to ask during a digital asset management demo

A productive digital asset management demo is all about asking the right questions. To make sure the DAM you choose is a perfect fit for your team, read our example questions to ask during a demo. 

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Creating a taxonomy of the cute & cuddly in 8 simple steps

Creating a taxonomy for your digital assets is so simple with our 8-step process, and we've even made it even easier using our cute and cuddly example!


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Big data & DAM: A power partnership for your content strategy

Big data demands big content. Find out why digital asset management gives marketers the helping hand their content strategy sorely needs


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How digital asset management can help your social media marketing

Instant cropping? Automatic resizing options for Facebook, Twitter, LinkedIn? A cloud-based storage solution for all your files? See why digital asset management is a savior for social marketers.

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The guide to Media Asset Management

Confused about media asset management and how it differs to DAM? Check out our handy guide to find out more. 

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How to make sure your brand is always consistent

Brand consistency is the key to building a strong and successful brand. See how you can make sure your brand is always sending out the right message. 

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Can branding be measured?

How strong is your brand? We analyzed the biggest and best brands of today to discover the ingredients for a strong and successful brand. 


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Revealed: State of Branding report 2018

The results from our 2018 State of Branding report have been revealed. Take an in-depth look at the current state of brand marketing to find out how today’s marketers aim to retain their competitive edge in 2018. 

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Using DAM for digital preservation and nostalgia marketing

With nostalgia marketing being so popular these days, now more than ever it's important to make sure you keep hold of old content to inspire fresh ideas and repurpose old ones. See how digital asset management can help with digital preservation.

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