Bynder Marketing Insights

Read on for expert insights into marketing, branding, and technology


The guide to Media Asset Management

Confused about media asset management and how it differs to DAM? Check out our handy guide to find out more. 

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How to make sure your brand is always consistent

Brand consistency is the key to building a strong and successful brand. See how you can make sure your brand is always sending out the right message. 

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Can branding be measured?

How strong is your brand? We analyzed the biggest and best brands of today to discover the ingredients for a strong and successful brand. 


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Revealed: State of Branding report 2018

The results from our 2018 State of Branding report have been revealed. Take an in-depth look at the current state of brand marketing to find out how today’s marketers aim to retain their competitive edge in 2018. 

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Using DAM for digital preservation and nostalgia marketing

With nostalgia marketing being so popular these days, now more than ever it's important to make sure you keep hold of old content to inspire fresh ideas and repurpose old ones. See how digital asset management can help with digital preservation.

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How Nautilus saves time and designs better with Bynder

"The ROI of Bynder is seen in the time it saves us, the increased number of assets in circulation, and the improved productivity of our design operations."

Fitness giant Nautilus share their own experiences of using Bynder to manage their creative content. 


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How digital asset management helps design teams

The biggest pain point for many creative teams is achieving balanced efficiency: meeting deadlines but producing the best design outcome. Scaling back the time spent laboring over administrative tasks will create more room for creativity—and this is where digital asset management (DAM) can help.

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5 tips for preparing digital assets for ingest

Importing your organization's digital files to a DAM doesn't need to be a hassle. By following our top tips, you can make sure the upload process is plain sailing. 

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Commodity branding: How to create a world-famous brand with toilet paper

Brand consultants love a challenge, which is why, around a year ago, there was somewhat of a furor in our department when a well-known German toilet paper manufacturer called to book a consultation session...

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One step closer to the end of downloads

Bynder is big on integrations, and we're aiming to create a completely download-free digital asset lifecycle for our users in 2018.

 


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