Marketing Insights Blog

Read on for expert insights into marketing, branding, and technology


A brave new world: the story of brand activism and the audience who expects more

Do you feel compelled to right the post-Brexit, post-Trump, and post-#metoo wrongs of today? If so, we're willing to bet that you also want the brands you engage with to feel a similar compulsion, right?

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Bynder and Webdam; tech’s new power couple

Bynder is happy to announce our acquisition of fellow digital asset management provider, Webdam, in an exciting new partnership for the DAM industry. Welcome to the team Webdam!

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30% of working adults have 100+ files on their desktop

As we continue our fight in helping you conquer the digital clutter in your worklife, we recently surveyed 650 professionals about their own digital organization habits, with some surprising results. 

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4 cloud-based tools marketers need to be using in 2018

Check out our pick of 4 cloud-based digital tools to help you nail your marketing strategy in 2018. 

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5 branding blunders; 5 reasons to get a DAM

Content is everywhere these days, and it's not always positive. See our selection of five branding blunders that could've avoided the bad press if they'd just used a DAM in the first place. 

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Get organized with Deb Lee: Strategies to finally conquer clutter for good

See the highlights of productivity expert Deb Lee's webinar on getting organizing and clearing workspace clutter. 

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5 free and easy ways to manage your image collection

Discover 5 top tips for creating some organized structure to your image files, without having to break the bank. 

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A Game of Thrones taxonomy for digital asset management

We know that setting up a taxonomy for your digital asset management system can be pretty intimidating. So with a little help from everyone's favorite sexy fantasy franchise, Game of Thrones, we'll show you top tips on how to create a solid taxonomy for your own DAM.

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Why GDPR compliance is a good thing for marketers

Is your marketing department prepared for GDPR compliance? Find out why the new EU law is a blessing in disguise for marketers. 

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The most important DAM research from 2017

2017 offered up a lot of DAM industry content; so much so that it was tough to keep on top of it all. To make life a bit easier, we collated 10 of the best resources from 2017 that can make this year more knowledgeable, innovate and inspiring than the last.

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