Marketing Insights Blog

Read on for expert insights into marketing, branding, and technology


5 reasons why DAM projects fail (and how to overcome them)

Digital asset management projects have a lot of moving parts, and if you don't plan accordingly, they will never be successful. Here are 5 common pitfalls to avoid. 

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Current digital asset management trends

In recent years, digital asset management has gone from a tool only exclusive to enterprise companies to a core component in every marketing department’s tech stack. It’s the reason why we introduced our free product, Bynder Orbit, this year, because we believe DAM should be for everyone.

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Breaking the mold with Bynder Orbit

Bynder Orbit shakes up the digital asset management industry with its visually-appealing interface and user-focused features—without the large price tag. Discover how the recently launched Orbit Plus allows users to get even more from the product with extra features and storage.

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In 2018, getting digitally organized has never been more important

Nothing is static when it comes to content marketing. From chatbots to socially-conscious branding, 2018 will surely be an exciting year for the industry. Find out why brands need to prepare for the new year by getting their content organized the right way.


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Going unlimited with Orbit Plus

Bynder Orbit Plus is all systems go! See how Orbit Plus can boost the productivity of your team with bundles of extra features and storage, so you can work without the limits. 

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Orbit Plus: the next step in creative organization

Bynder Orbit has evolved! Retaining the same user-friendly characteristics of Free Forever, Plus is the next step in creative organization for teams looking to get more out of their work. Discover the features, abilities, and signup today.

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Web Summit 2017: 4 martech trends to look out for in 2018

Discover the top trends we noticed at Web Summit this year that will help you set your organization up for martech-driven success in 2018.

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Fashion x tech: branding’s hottest collaboration

Are fashion brands at risk of getting lost in the digital revolution? There is a lot that retailers, designers, and labels can learn from the tech world to ensure that they stay relevant in times to come.

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7 steps to build a DAM taxonomy with a card sorting exercise

Build a DAM taxonomy for your organization's digital files can seem like a daunting task. But you can make it easy for yourself and your colleagues with a simple card sorting exercise.

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Improve knowledge sharing with digital asset management

DAM can be a tool to facilitate knowledge sharing across your organization. Read on to find out how. 

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