Last week, we talked about how New Looks prepared and launched their new branding assets. Today, let's have a closer look at how their teams are now enabled to make use of those assets to create even more collaterals with them.
20 June 2019
#1.3 Context is queen - a mini-series
13 June 2019
#1.2 Context is queen - a mini-series
It’s Monday - the big launch day! Thanks to the usage rights defined and linked to archive and release date, New Looks’ marketing teams get to see the brand new shiny content! The content owners also put together a new toolkit of a set of logos, fonts, and colors in the guidelines. The guidelines are interlinked with the Asset Library. Marketers are able to read through the new instructions now and download the respective files straight away. New Looks' marketing team need everything packages into InDesign so that they can get going on collaterals with their agency partners.
25 April 2018
What’s the DAM fuss? The benefits of digital asset management
Wondering if DAM is right for you? Read on and discover the benefits digital asset management can offer your team.
08 April 2019
#CreateMore brand consistency: tell your story with clear, customizable Brand Guidelines
Brand consistency is the key to building a strong and successful brand. See how Bynder's Brand Guidelines help brand managers to ensure their brand identity is always consistent and controlled, while sending out the right message to your audience.
30 August 2017
Does your brand manager have these 5 essential skills?
Brand management is vital to the success of any organization. In this WebDAM blog, learn the 5 essential skills required to be an elite level brand manager.
15 February 2018
Brand management: The psychology behind brands we love
Explore three concepts from psychology that explain why we love certain brands, and learn how to use these principles for your brand management efforts.
15 November 2018
The world’s most valuable brand: Apple’s secret to success
Ever wondered why the world's most valuable brand is so successful? Read our blog post and discover the branding secrets of Apple that will work for you.
28 January 2019
2019 State of Branding Report: key findings into the thoughts and challenges of the modern marketer
From emerging tech investments to the challenges of social media algorithm changes, the State of Branding report 2019 reveals key insights into the challenges, priorities and opportunities of 500+ marketing decision-makers in 2019. Check out some of the key findings here.
22 October 2018
Brand management software for dummies: Turn creative chaos into branding brilliance
Find out why brand management software matters, how to compare brand management software, and top tips for growing your brand with our book, Brand Management Software for Dummies.
31 May 2018
5 ways to help your team be more creative